"Nice designed toilet with concealed cistern, great quality fittings and great variety of finishes on the flush plate. Second installed on the property"
GSI Pura Back to Wall Swirlflush Pan and Slimline Soft Close Seat - 50cm
£701.00 (£584.17 ex VAT)
The Pura 50cm back to wall toilet by GSI Ceramica combines sleek, minimalist design with practical performance. Its Swirlflush rimless pan ensures superior hygiene, while the slimline soft close seat adds quiet, effortless comfort. Compact and easy to clean, this gloss white toilet is perfect for smaller bathrooms, offering style and functionality in one. Available in showrooms across the UK or online.
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Our Showrooms
This product is on display in the below showrooms, making it easier for you to explore our products and make informed choices.
(Please note that the product in the showroom may not be this exact size).
Allbits
Opening hours:
Monday: 8am - 5pm
Tuesday: 8am - 5pm
Wednesday: 8am - 5pm
Thursday: 8am - 5pm
Friday: 8am - 5pm
Saturday: 8am - 2pm
Sunday: Closed
Closed Bank Holidays
Ask Plumbing & Heating
Opening hours:
Monday: 7.30am - 4.30pm
Tuesday: 7.30am - 4.30pm
Wednesday: 7.30am - 4.30pm
Thursday: 7.30am - 4.30pm
Friday: 7.30am - 4.30pm
Saturday: 8.30am - 3pm
Sunday: Closed
Awan Plumbing
Opening hours:
Monday: 7.15am - 5.30pm
Tuesday: 7.15am - 5.30pm
Wednesday: 7.15am - 5.30pm
Thursday: 7.15am - 5.30pm
Friday: 7.15am - 5.30pm
Saturday: 9am - 4.30pm
Sunday: Closed
Badger Bathrooms
Opening hours:
Monday: 10 am–4 pm
Tuesday: 9 am–4.30 pm
Wednesday: 9 am–4.30 pm
Thursday: 9 am–4.30 pm
Friday: 9 am–12.30 pm
Saturday:11 am–3 pm
Sunday: Closed
Banbury Heating
Opening hours:
Monday: 7am - 5pm
Tuesday: 7am - 5pm
Wednesday: 7am - 5pm
Thursday: 7am - 5pm
Friday: 7am - 5pm
Saturday: 7.30am - 11am
Sunday: Closed
Bathroom Design Widmer End Ltd
Opening hours:
Monday: 9am - 5pm
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: Closed
Sunday: Closed
Bathrooms At source
Opening hours:
Monday: 8.30am - 5.30pm
Tuesday: 8.30am - 5.30pm
Wednesday: 8.30am - 5.30pm
Thursday: 8.30am - 5.30pm
Friday: 8.30am - 5.30pm
Saturday: 9.30am - 4.30pm
Sunday: Closed
Bathrooms & Beyond by Leaney's of Lancing Ltd
Opening hours:
Monday: 9 am–5 pm
Tuesday: 9 am–5 pm
Wednesday: 9 am–5 pm
Thursday: 9 am–7.30 pm
Friday: 9 am–5 pm
Saturday:8.15 am–4 pm
Sunday: Closed
Bathrooms By Acqua
Opening hours:
Monday: 9.30am - 5pm
Tuesday: 9.30am - 5pm
Wednesday: 9.30am - 5pm
Thursday: 9.30am - 5pm
Friday: Closed
Saturday: 10am - 4pm
Sunday: Closed
Clapham park
Opening hours:
Monday: 9am - 5.30pm
Tuesday: 9am - 5.30pm
Wednesday: 9am - 5.30pm
Thursday: 9am - 5.30pm
Friday: 9am - 5.30pm
Saturday: 10am - 3pm
Sunday: Closed
Out of hours by prior arrangement only
Cosi Living
Opening hours:
Monday: 9am - 6pm
Tuesday: 9am - 6pm
Wednesday: 9am - 6pm
Thursday: 9am - 6pm
Friday: 9am - 6pm
Saturday: 10am - 5pm
Sunday: Closed
Cranleigh Bathrooms
Opening hours:
Monday: Closed
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: 9am - 4pm
Sunday: Closed
Direct Bathrooms
Opening hours:
Monday: 9am - 5pm
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: By Appointment Only
Sunday: Closed
Doble Bathrooms
Opening hours:
Monday: 9am - 5pm
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: 10am - 3pm
Sunday: Closed
Ebberns
Opening hours:
Monday: 8am - 5pm
Tuesday: 8am - 5pm
Wednesday: 8am - 5pm
Thursday: 8am - 5pm
Friday: 8am - 5pm
Saturday: 9am - 4pm
Sunday: Closed
Edwins
Opening hours:
Monday: 8.30am - 5pm
Tuesday: 8.30am - 5pm
Wednesday: 8.30am - 5pm
Thursday: 8.30am - 5pm
Friday: 8.30am - 5pm
Saturday: 10am - 4pm
Sunday: Closed
First Class Bathrooms
Opening hours:
Monday: 7.30am - 5pm
Tuesday: 7.30am - 5pm
Wednesday: 7.30am - 5pm
Thursday: 7.30am - 5pm
Friday: 7.30am - 5pm
Saturday: 8.30am - 1pm
Sunday: Closed
Grahams Colchester
Opening hours:
Monday: 7am - 5pm
Tuesday: 7am - 5pm
Wednesday: 7am - 5pm
Thursday: 7am - 5pm
Friday: 7am - 5pm
Saturday: 8am - 12pm
Sunday: Closed
Imperial Bathrooms
Monday: 9am - 5.30pm
Tuesday: 9am - 5.30pm
Wednesday: 9am - 5.30pm
Thursday: 9am - 5.30pm
Friday: 9am - 5.30pm
Saturday: 9am - 5.30pm
Sunday: Closed
Open late evening and Sunday by appointment.
JMG Bathrooms Ltd
Opening hours:
Monday: 9am - 4pm
Tuesday: 9am - 4pm
Wednesday: 9am - 4pm
Thursday: 9am - 4pm
Friday: 9am - 4pm
Saturday: 9am - 4pm
Sunday: Closed
Magnum Bathrooms
Opening hours:
Monday: 8 am–5 pm
Tuesday: 8 am–5 pm
Wednesday: 8 am–5 pm
Thursday: 8 am–5pm
Friday: 8am–4 pm
Saturday:8 am–1 pm
Sunday: Closed
Marble Arch Bathrooms and Tiles
Opening hours:
Monday: 9am - 5pm
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: 9am - 5pm
Sunday: Closed
Micheal Pavis
Opening hours:
Monday: 7am - 5.30pm
Tuesday: 7am - 5.30pm
Wednesday: 7am - 5.30pm
Thursday: 7am - 5.30pm
Friday: 7am - 5.30pm
Saturday: 8am - 12pm
Sunday: Closed
Nigel Atkinson
Opening hours:
Monday: 9am - 5pm
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: 10am - 4pm
Sunday: Closed
Pro Bathrooms
Opening hours:
By Appointment Only
Monday: 9am - 5pm
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: 8.30AM - 12PM
Sunday: Closed
Roccia
Opening hours:
Monday: 9am - 5.30pm
Tuesday: 9am - 5.30pm
Wednesday: 9am - 5.30pm
Thursday: 9am - 5.30pm
Friday: 9am - 5.30pm
Saturday: 9am - 5pm
Sunday: 10am - 4pm
Rouse Bathroom and Tile Studio
Opening hours:
Monday: 10am - 2pm
Tuesday: 10am - 4pm
Wednesday: 10am - 4pm
Thursday: 10am - 4pm
Friday: 10am - 4pm
Saturday: 10am - 4pm
Sunday: Closed
Sink Emporium
Opening hours:
Monday: 9am - 4pm
Tuesday: 9am - 4pm
Wednesday: 9am - 4pm
Thursday: 9am - 4pm
Friday: 9am - 4pm
Saturday: 9am - 1pm
Sunday: Closed
Storm Bathrooms
Opening hours:
Monday: 9am - 5pm
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: 9am - 1pm
Sunday: Closed
Surrey Bathrooms
Opening hours:
Monday: 9am - 5pm
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: 10am - 4pm
Sunday: Closed
The Plumbing Store Hailsham
Opening hours:
Monday: 7.30am - 5pm
Tuesday: 7.30am - 5pm
Wednesday: 7.30am - 5pm (By Appt only 5.00 pm - 7.00pm)
Thursday:7.30am - 5pm (By Appt only 5.00 pm - 7.00pm)
Friday: 7.30am - 5pm
Saturday: Closed
Sunday: Closed
Tinkletorium
Opening hours:
Monday: 10am - 5pm
Tuesday: 10am - 5pm
Wednesday: 10am - 5pm
Thursday: 10am - 5pm
Friday: 10am - 5pm
Saturday: 11am - 4pm
Sunday: Closed
Towns Bathrooms
Opening hours:
Monday: 8.30am–5 pm
Tuesday: 8.30am–5 pm
Wednesday: 8.30am–5 pm
Thursday: 8.30am–5 pm
Friday: 8.30am–5 pm
Saturday:9 am–4 pm
Sunday: Closed
Vanquish Bathrooms
Opening hours:
Monday: Closed
Tuesday: 10am - 4pm
Wednesday: 10am - 4pm
Thursday: 10am - 5pm
Friday: 10am - 5pm
Saturday: 10am - 4pm
Sunday: Closed
W4 Bathrooms
Opening hours:
Monday: 7.30am - 5pm
Tuesday: 7.30am - 5pm
Wednesday: 7.30am - 5pm
Thursday: 7.30am - 5pm
Friday: 7.30am - 5pm
Saturday: Closed
Sunday: Closed
About
- 99.99% Antibacterial Extraglaze finish
- Swirlflush Technology: Innovative flushing system ensures superior hygiene and efficient cleaning.
- Slimline Soft Close Seat: Provides a quiet, gentle closure and a sleek, modern aesthetic.
- Back To Wall Design: Conceals pipework for a neat, minimalist appearance in your bathroom.
- Gloss White Finish: Offers a clean, bright and easy-to-maintain surface.
- Compact Size (50cm): Ideal for smaller bathrooms or cloakrooms, maximising floor space.
- Extended Guarantee: Comes with a lifetime guarantee for long-term peace of mind.
- Free UK Delivery: Convenient and cost-effective delivery service.
Frequently Asked Questions:
- What cistern size do I need for this toilet?
For optimum performance from our market leading Swirlflush flushing technology, we recommend a minimum cistern height of 820mm.
- What are the dimensions of this toilet pan?
The toilet pan measures 50cm, making it ideal for smaller bathrooms.
- What colour options are available for this toilet?
This model is available in a luxurious Gloss White finish.
- What kind of seat mechanism does the toilet feature?
It includes a slimline soft-close seat to ensure quiet and gentle use.
- How does the Swirlflush pan benefit hygiene?
The Swirlflush pan design offers superior flushing performance for enhanced hygiene and easier cleaning.
- What is the warranty provided with this product?
The toilet pan and seat are protected by a lifetime guarantee.
Got a question about this product? Contact our support team.
Product Specification
| Guarantee | Lifetime |
| Country Of Origin | Italy |
| Collection Name | GSI |
| Colour | Gloss White |
| Projection | 50cm |
| Hinge Type | Soft close |
| Wall Brackets Included | Yes |
| Delivery Time In Weeks | In Stock |
| Mounting Type | Back To Wall |
| Cistern Included | Cistern Not Included |
| Pan Projection | 50cm |
| Toilet Seat Material | Urea |
| Pan Material | Vitreous China With Antibacterial Protection |
| Rimless Bowl Design | Yes |
| Quiet Flush | Yes |
| Quick Release Toilet Seat | Yes |
| Seat Included | Yes |
| Soft Close Toilet Seat | Yes |
| Flush Plate Included | No |
| Wall Brackets Included | Yes |
| Frame Included | No |
Got a question with this product? Contact our support team.
Delivery & Guarantees
Technical Information
Need some help deciding?
To help you make an informed decision, our toilets buyers guide provide a short and informative overview of the bathroom products available here at 34 St John.
GSI Pura Back to Wall Swirlflush Pan and Slimline Soft Close Seat - 50cm
£701.00
Swirflush Technology
Discover the benefits of an optimized flush-system:
Technical quality and practical efficiency in a revolutionary flush system, Swirlflush®.
The most important feature of this system is the absence of the traditional rim and more efficient water dispersal compared to a standard WC
The particular shape of the Swirlflush® system directs the water onto the ceramic surfaces in an even way thus ensuring perfect cleansing and a better quieter flushing performance.
Its design makes cleaning routines very easy thanks to the lack of hidden surfaces. The Swirlflush® system combined with Extraglaze® antibacterial ceramic coating, makes the surfaces extremely smooth thus ensuring easy to achieve hygiene with very little effort.
Maximum hygiene, a more efficient and far quieter flush are the benefits of Swirlflush Technology
GSI Ceramica - Technology and Design
Where Technology Meets Timeless Design
Discover the innovation behind every detail in our featured video from GSI Ceramica.
Blending advanced manufacturing with refined Italian design, each collection delivers durability, sustainability, and modern elegance — crafted to elevate contemporary bathroom spaces.
Watch the video and experience premium bathroom design redefined.
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