"Nice designed toilet with concealed cistern, great quality fittings and great variety of finishes on the flush plate. Second installed on the property"
GSI Pura Back to Wall Swirlflush Pan and Wrapover Soft Close Seat - 50cm
£655.00
The Pura 50cm back to wall toilet by GSI Ceramica combines compact, modern design with high-performance functionality. Its Swirlflush rimless pan delivers a powerful, hygienic clean, while the wrapover soft close seat ensures quiet, smooth operation. Finished in gloss white and designed for easy cleaning, this space-saving WC is ideal for contemporary bathrooms and cloakrooms.
Our Showrooms
This product is on display in the below showrooms, making it easier for you to explore our products and make informed choices.
(Please note that the product in the showroom may not be this exact size).
Allbits
Opening hours:
Monday: 8am - 5pm
Tuesday: 8am - 5pm
Wednesday: 8am - 5pm
Thursday: 8am - 5pm
Friday: 8am - 5pm
Saturday: 8am - 2pm
Sunday: Closed
Closed Bank Holidays
Ask Plumbing & Heating
Opening hours:
Monday: 7.30am - 4.30pm
Tuesday: 7.30am - 4.30pm
Wednesday: 7.30am - 4.30pm
Thursday: 7.30am - 4.30pm
Friday: 7.30am - 4.30pm
Saturday: 8.30am - 3pm
Sunday: Closed
Awan Plumbing
Opening hours:
Monday: 7.15am - 5.30pm
Tuesday: 7.15am - 5.30pm
Wednesday: 7.15am - 5.30pm
Thursday: 7.15am - 5.30pm
Friday: 7.15am - 5.30pm
Saturday: 9am - 4.30pm
Sunday: Closed
Badger Bathrooms
Opening hours:
Monday: 10 am–4 pm
Tuesday: 9 am–4.30 pm
Wednesday: 9 am–4.30 pm
Thursday: 9 am–4.30 pm
Friday: 9 am–12.30 pm
Saturday:11 am–3 pm
Sunday: Closed
Banbury Heating
Opening hours:
Monday: 7am - 5pm
Tuesday: 7am - 5pm
Wednesday: 7am - 5pm
Thursday: 7am - 5pm
Friday: 7am - 5pm
Saturday: 7.30am - 11am
Sunday: Closed
Bathrooms At source
Opening hours:
Monday: 8.30am - 5.30pm
Tuesday: 8.30am - 5.30pm
Wednesday: 8.30am - 5.30pm
Thursday: 8.30am - 5.30pm
Friday: 8.30am - 5.30pm
Saturday: 9.30am - 4.30pm
Sunday: Closed
Bathrooms & Beyond by Leaney's of Lancing Ltd
Opening hours:
Monday: 9 am–5 pm
Tuesday: 9 am–5 pm
Wednesday: 9 am–5 pm
Thursday: 9 am–7.30 pm
Friday: 9 am–5 pm
Saturday:8.15 am–4 pm
Sunday: Closed
Bathrooms By Acqua
Opening hours:
Monday: 9.30am - 5pm
Tuesday: 9.30am - 5pm
Wednesday: 9.30am - 5pm
Thursday: 9.30am - 5pm
Friday: Closed
Saturday: 10am - 4pm
Sunday: Closed
Clapham park
Opening hours:
Monday: 9am - 5.30pm
Tuesday: 9am - 5.30pm
Wednesday: 9am - 5.30pm
Thursday: 9am - 5.30pm
Friday: 9am - 5.30pm
Saturday: 10am - 3pm
Sunday: Closed
Out of hours by prior arrangement only
Cosi Living
Opening hours:
Monday: 9am - 6pm
Tuesday: 9am - 6pm
Wednesday: 9am - 6pm
Thursday: 9am - 6pm
Friday: 9am - 6pm
Saturday: 10am - 5pm
Sunday: Closed
Cranleigh Bathrooms
Opening hours:
Monday: Closed
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: 9am - 4pm
Sunday: Closed
Doble Bathrooms
Opening hours:
Monday: 9am - 5pm
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: 10am - 3pm
Sunday: Closed
Ebberns
Opening hours:
Monday: 8am - 5pm
Tuesday: 8am - 5pm
Wednesday: 8am - 5pm
Thursday: 8am - 5pm
Friday: 8am - 5pm
Saturday: 9am - 4pm
Sunday: Closed
First Class Bathrooms
Opening hours:
Monday: 7.30am - 5pm
Tuesday: 7.30am - 5pm
Wednesday: 7.30am - 5pm
Thursday: 7.30am - 5pm
Friday: 7.30am - 5pm
Saturday: 8.30am - 1pm
Sunday: Closed
Grahams Colchester
Opening hours:
Monday: 7am - 5pm
Tuesday: 7am - 5pm
Wednesday: 7am - 5pm
Thursday: 7am - 5pm
Friday: 7am - 5pm
Saturday: 8am - 12pm
Sunday: Closed
Imperial Bathrooms
Monday: 9am - 5.30pm
Tuesday: 9am - 5.30pm
Wednesday: 9am - 5.30pm
Thursday: 9am - 5.30pm
Friday: 9am - 5.30pm
Saturday: 9am - 5.30pm
Sunday: Closed
Open late evening and Sunday by appointment.
Magnum Bathrooms
Opening hours:
Monday: 8 am–5 pm
Tuesday: 8 am–5 pm
Wednesday: 8 am–5 pm
Thursday: 8 am–5pm
Friday: 8am–4 pm
Saturday:8 am–1 pm
Sunday: Closed
Marble Arch Bathrooms and Tiles
Opening hours:
Monday: 9am - 5pm
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: 9am - 5pm
Sunday: Closed
Micheal Pavis
Opening hours:
Monday: 7am - 5.30pm
Tuesday: 7am - 5.30pm
Wednesday: 7am - 5.30pm
Thursday: 7am - 5.30pm
Friday: 7am - 5.30pm
Saturday: 8am - 12pm
Sunday: Closed
Nigel Atkinson
Opening hours:
Monday: 9am - 5pm
Tuesday: 9am - 5pm
Wednesday: 9am - 5pm
Thursday: 9am - 5pm
Friday: 9am - 5pm
Saturday: 10am - 4pm
Sunday: Closed
Roccia
Opening hours:
Monday: 9am - 5.30pm
Tuesday: 9am - 5.30pm
Wednesday: 9am - 5.30pm
Thursday: 9am - 5.30pm
Friday: 9am - 5.30pm
Saturday: 9am - 5pm
Sunday: 10am - 4pm
Rouse Bathroom and Tile Studio
Opening hours:
Monday: 10am - 2pm
Tuesday: 10am - 4pm
Wednesday: 10am - 4pm
Thursday: 10am - 4pm
Friday: 10am - 4pm
Saturday: 10am - 4pm
Sunday: Closed
About
- Swirlflush Technology: Innovative flushing system ensures superior hygiene and efficient cleaning.
- Wrapover Soft Close Seat: Durable, premium design with smooth, quiet, anti-slam closing.
- Back To Wall Design: Conceals pipework for a neat, minimalist appearance in your bathroom.
- Gloss White Finish: Offers a clean, bright, and easy-to-maintain surface.
- Compact Projection: Ideal for smaller bathrooms or cloakrooms, maximising floor space.
- Extended Guarantee: Comes with a lifetime guarantee for long-term peace of mind.
Frequently Asked Questions:
- What frame size do I need for this toilet?
For optimum performance from our market leading Swirlflush flushing technology, we recommend a minimum frame height of 820mm.
- What are the dimensions of this toilet pan?
The toilet pan has a 50cm projection, making it ideal for smaller bathrooms.
- What kind of flushing system does this WC use?
It features Swirlflush technology for powerful and efficient flushing performance.
- What colour options are available for this toilet?
This model is available in a luxurious Gloss White finish.
- What is the functionality of the seat?
It features a wrapover soft-close seat to prevent slamming and ensure quiet use.
- What is the warranty period for this electronic WC?
The toilet pan is protected by a lifetime guarantee.
- How should I care for and maintain this WC?
Clean with standard bathroom cleaning products and avoid abrasive materials to maintain the finish.
Got a question about this product? Contact our support team.
Product Specification
| Guarantee | Lifetime |
| Country Of Origin | Italy |
| Colour | Gloss White |
| Projection | 50cm |
| Hinge Type | Soft close |
| Wall Brackets Included | Yes |
| Delivery Time In Weeks | In Stock |
| Mounting Type | Back To Wall |
| Cistern Included | Cistern Not Included |
| Pan Projection | 50cm |
| Toilet Seat Material | Urea |
| Pan Material | Vitreous China With Antibacterial Protection |
| Rimless Bowl Design | Yes |
| Quiet Flush | Yes |
| Quick Release Toilet Seat | Yes |
| Seat Included | Yes |
| Soft Close Toilet Seat | Yes |
| Flush Plate Included | No |
| Wall Brackets Included | Yes |
| Frame Included | No |
Got a question with this product? Contact our support team.
Delivery & Guarantees
Technical Information
Need some help deciding?
To help you make an informed decision, our toilets buyers guide provide a short and informative overview of the bathroom products available here at 34 St John.
GSI Pura Back to Wall Swirlflush Pan and Wrapover Soft Close Seat - 50cm
£655.00
Swirflush Technology
Discover the benefits of an optimized flush-system:
Technical quality and practical efficiency in a revolutionary flush system, Swirlflush®.
The most important feature of this system is the absence of the traditional rim and more efficient water dispersal compared to a standard WC
The particular shape of the Swirlflush® system directs the water onto the ceramic surfaces in an even way thus ensuring perfect cleansing and a better quieter flushing performance.
Its design makes cleaning routines very easy thanks to the lack of hidden surfaces. The Swirlflush® system combined with Extraglaze® antibacterial ceramic coating, makes the surfaces extremely smooth thus ensuring easy to achieve hygiene with very little effort.
Maximum hygiene, a more efficient and far quieter flush are the benefits of Swirlflush Technology
GSI Ceramica - Technology and Design
Where Technology Meets Timeless Design
Discover the innovation behind every detail in our featured video from GSI Ceramica.
Blending advanced manufacturing with refined Italian design, each collection delivers durability, sustainability, and modern elegance — crafted to elevate contemporary bathroom spaces.
Watch the video and experience premium bathroom design redefined.